The hottest multinational auto parts enterprises a

Multinational auto parts enterprises accelerate domestic enterprises face competitive pressure recently, ZF, an internationally renowned parts supplier, announced that they would establish a joint venture with Beijing Benz to establish a research and development center in China. This means that ZF's flagship products - passenger car 9-speed automatic transmission, hybrid version 8-speed automatic transmission, stepless variable damping control shock absorber, etc. will be introduced to the Chinese market, so that more domestic consumers have the possibility to experience cutting-edge technology

in fact, ZF's actions are only the epitome of the local production of many multinational auto parts enterprises. At this year's Shanghai auto show, many auto parts companies including Delphi and Bosch exhibited their cutting-edge products and technologies, and expressed on various occasions that they would strengthen their localization strategies in China

follow up the strategy of international auto enterprises

in fact, ZF is not the only enterprise to establish R & D centers in China. BASF, which has just announced that its entry into the Chinese market will also enable plastics to be well modified into the field of auto parts, has also set up a research and development center in Shanghai and provided solutions for auto lightweight and parts materials for domestic independent brand enterprises

multinational auto parts enterprises have undoubtedly seen great benefits in entering the domestic market. Insiders said that in recent years, the excellent performance of the domestic auto market has attracted the attention of many international auto companies. Their E. test results can be in Excel format, and the data situation output tends to be domestic in order to obtain greater economic benefits. At this time, the follow-up of parts enterprises can get a piece of the cake

according to analysis and prediction, the number of domestic vehicle sales will reach 30million in 2015. If calculated according to the car ownership of developed countries in the world, there is a large gap between China and it. In other words, the domestic market potential in the future is still great

the above data is only the sales level of finished vehicles, which does not include the output of parts required by the domestic car market. Experts said that it is inevitable to accelerate the strategic deployment in the Chinese market. According to the trend, if domestic automobile brands want to enter the Chinese market on a large scale, they must carry out localized production in China. With the government's requirements for joint ventures to establish joint venture independent brands, transnational automobile brands also need to establish localized R & D successively. Under these factors, the localization of auto parts has also become inevitable

in this regard, Volkswagen brand has set a good example. At present, the north and South Volkswagen have successively established production bases. Due to the vast territory of China, the complete vehicle enterprises must require the parts enterprises to establish parts supply clusters around the main engine plant, so as to better get close to the main engine plant to achieve timely production, and for the parts enterprises, the logistics costs are correspondingly reduced

local enterprises face competition

although the market potential is unlimited, the competitive localization of foreign major brand parts enterprises will make the original local parts enterprises face greater competition and change the existing domestic auto parts industry pattern

many industry experts deeply agree with this point. 1. For a long time, the foundation of domestic parts enterprises has been weak. Before that, the scope of domestic parts and components enterprises was limited to small parts of automobiles and non core electronic and vehicle outsourcing plastic parts, while some core key parts and components were basically not involved by local enterprises

on the one hand, local parts enterprises lack core technology, and domestic enterprises in the field of high-end parts simply cannot compete with international enterprises; On the other hand, many independent brands and joint venture auto enterprises do not want to use the products of local parts enterprises. Even if the technical level of individual enterprises has reached the standard, many auto enterprises will still use the products of international parts enterprises if they have a choice. Industry insiders said that obviously, with the in-depth localization of multinational enterprises, they will bring powerful technology and strong funds into the domestic market, which will force local enterprises to lose market share

however, it may also be a double-edged sword. Insiders said that, like the previous tire industry, competition will cause some enterprises to be eliminated, but it will also accelerate the merger and reorganization of enterprises and promote growth; Moreover, the localization of multinational parts enterprises will provide opportunities for the domestic market to cultivate local talents. In the long run, there is no doubt that it will strengthen the R & D capabilities of local parts enterprises and independent brand auto enterprises and promote the development of the industry